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Maxmedia Studio

About the Organization

Maxmedia, a seasoned player in the photography industry with over 25 years of experience and a team of 35 members, faced significant challenges in managing and monitoring their lead generation efforts. Founder Mr. Nayan Choksi shares his experience:

Challenges Before They Opted for Samvad

Maxmedia struggled with tracking and monitoring leads effectively. Their team’s calling and follow-up reporting were inefficient, and there was no clear way to monitor progress or ensure timely follow-ups. 

Before integrating Samvad, Maxmedia encountered several issues with their lead management and Tele-calling operations:

  • Inefficient Tracking: The previous systems lacked detailed reporting and analytics, making it hard to verify the number of calls made by telecallers and assess their performance.

  • No-Call Recordings: There were no recordings or detailed analytics of on-call activities, which hampered performance evaluation and quality control.

  • Manual Processes: Telecalling was done manually, resulting in inefficiencies and a lack of clarity in tracking lead progress and follow-ups.

How Samvad Helped Them Address Their Challenges

Integrating Samvad with Maxmedia’s lead management system enhanced their operations and addressed key challenges:

  • Streamlined Lead Management: Samvad seamlessly captured all leads, allowing managers to easily assign them to the right team members, ensuring optimal lead distribution and follow-up.

  • Effective Follow-Ups: With daily follow-up lists provided by Samvad, Maxmedia’s team was able to stay on top of every lead with just one click, ensuring no opportunity was missed.

  • Enhanced Team Performance: Calls were made directly from the Samvad app, enabling team members to add dispositions and set up the next steps effortlessly, which streamlined workflows and improved overall efficiency.

  • Comprehensive Oversight: Samvad provided MaxMedia’s management with the ability to monitor the status of every lead and track the overall performance of the team through a centralized dashboard, giving them a clear view of operations.

  • Quality Assurance: The automatic call recordings in Samvad allowed MaxMedia to review calls for quality assurance, ensuring that necessary training could be provided to maintain high standards of customer interaction.

Modules & Features They Are Using

Max Media leverages key features of Samvad to optimize its lead and call management:

  • Lead Management: Easily capture and assign leads.

  • OPR Dashboard for Follow-Up Reminder.

  • Call Recording: Secure storage and review of call recordings.

  • Dashboard Analytics: Real-time insights into team performance and lead status.

How the Implementation of Samvad Has Benefited Them Overall

The adoption of Samvad has brought significant improvements:

  • Improved Efficiency: Automation and streamlined processes have enhanced overall efficiency.

  • Streamlined Lead Management: Samvad has automated the capture and assignment of leads, ensuring that every opportunity is efficiently distributed to the appropriate team members.

  • Complete Call Analytics: Detailed analytics, including call volume, duration, and history, provide valuable insights into performance.

  • Secured Data Management: Call recordings and data are securely managed, reducing risks.

  • Cost Savings: The move to Samvad resulted in substantial cost savings compared to traditional setups.

  • Improve Team Performance: The ability to make calls directly from the Samvad app and has streamlined workflows, allowing team members to work more efficiently and focus on high-value tasks.

  • Positive Business Impact: Enhanced candidate engagement and improved lead management have driven better results.

MaxMedia highly recommends Samvad to other industry professionals for its powerful features, ease of use, and exceptional support, which have revolutionized their operations.

Congratulations to Mr. Aditya Ramkishor for successfully implementing the Samvad Telecaller App at Maxmedia!

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